If you’re looking to bring back the vibrant and bold beauty of the 70s, you’re in the right place. This guide will walk you through everything you need to know about achieving that iconic 70s makeup look. From the standout eye makeup to the perfect blush and lip colors, we’ll cover all the essentials. So grab your makeup kit and get ready to channel your inner disco queen!
Key Takeaways
- Bold eyeshadow is a must; think electric blues and fiery oranges.
- Master the smoky eye and winged liner for that sultry 70s vibe.
- Don’t shy away from vibrant blush and lip colors to make a statement.
- Use the right tools, like quality brushes and setting sprays, for a flawless finish.
- Look to 70s icons like Farrah Fawcett and Debbie Harry for inspiration.

The Iconic 70s Eye Makeup
The 70s were all about expressing yourself, and that definitely showed in the eye makeup! Think bold, think bright, and don’t be afraid to experiment. It was a time of freedom and fun, and your makeup should reflect that.
Bold Eyeshadow Choices
Forget subtle! The 70s were all about making a statement. Electric blue, vibrant orange, sunny yellow – these were the colors to rock. Don’t be shy about combining them either. Layering different shades was totally in. I remember seeing my aunt with bright blue eyeshadow all the way up to her brow bone. It was wild, but she looked amazing!
Creating the Smoky Effect
Okay, so maybe not every look was super bright. The smoky eye had its moment too, but with a 70s twist. Instead of the super dark, intense smoky eye we see today, it was a bit softer, more blended. Think earth tones and browns, smudged out for a sultry vibe.
Mastering Winged Eyeliner
Winged eyeliner was a HUGE deal. It wasn’t just a little flick; it was a statement. Long, dramatic wings were everywhere. Liquid liner was the go-to, but gel liner works great too. It takes practice, but once you get the hang of it, you’ll be rocking that 70s look in no time. I still struggle with getting both wings even, but hey, nobody’s perfect!
The 70s eye makeup was all about experimentation and having fun. Don’t be afraid to try new things and find what works best for you. Whether you’re going for a bold, colorful look or a soft, smoky vibe, the key is to express yourself and embrace your inner disco queen.
Embracing Vibrant Colors in 70s Makeup

The 70s were all about expressing yourself, and makeup was no exception! Forget subtle – this era screamed bold. We’re talking vibrant eyeshadows, statement blush, and lip colors that popped. It was a time of experimentation and fun, so let’s get into how you can bring that energy into your look today.
Choosing the Right Eyeshadow Shades
When it comes to eyeshadow, think electric! Rich blues, vibrant purples, and bold oranges were all the rage. Don’t be afraid to mix and match. Grab an eye shadow palette with earthy tones, shimmering golds, and vibrant blues or greens. The key is to have fun and be fearless with your choices.
Making a Statement with Blush
Blush in the 70s wasn’t just a subtle flush; it was a statement. Think bright pinks, corals, and even shimmery shades. Apply blush to the apples of your cheeks for a natural, healthy flush. Don’t be shy – layer it on for that iconic, sun-kissed glow. Peach or soft pink blushes help achieve that healthy, sun-kissed glow synonymous with the ’70s.
Experimenting with Lip Colors
Lip color trends in the 70s were diverse. Nude, peach or soft pink lipsticks are perfect for emulating the natural lip look of the ’70s. For a more disco-inspired vibe, opt for a shiny finish.
The 70s makeup vibe is all about embracing your inner diva. It was a time of breaking boundaries and expressing yourself through color. Don’t be afraid to step outside your comfort zone and try something new!
Here are some popular lip looks from the era:
- Glossy Nudes: A natural, understated look.
- Shimmery Pinks: Adding a touch of sparkle.
- Bold Corals: For a vibrant, eye-catching statement.
Essential Tools for 70s Makeup Application

To really nail that 70s makeup look, you’ve gotta have the right tools. It’s not just about the colors, but also how you apply them. Think of it like painting – you can’t create a masterpiece with just any old brush, right?
Must-Have Makeup Brushes
Okay, so brushes are key. You can’t just use your fingers for everything (though, hey, no judgment if you do sometimes!). For the 70s look, you’ll want a few specific types:
- Eyeshadow brushes: You’ll need a variety. A flat, dense brush for packing on color, a fluffy blending brush for softening edges, and a smaller detail brush for the crease. Trust me, blending is everything.
- Blush brush: Go for a large, angled brush. This will help you get that perfect, sun-kissed flush without looking like a clown.
- Bronzer brush: Similar to the blush brush, but maybe a bit bigger. A fluffy brush will help distribute the bronzer evenly.
- Eyeliner brush: If you’re going for a winged liner, an angled brush or a super-fine liner brush is a must. Precision is your friend here.
Choosing the Right Products
It’s not just about the brushes; the products matter too! Here’s a quick rundown:
- Eyeshadow Palette: Look for palettes with earthy tones, shimmering golds, and vibrant blues or greens. Think of the colors you’d see in nature – browns, oranges, greens, and blues. Eyeshadow palettes are a must.
- Mascara and Eyeliner: Thick, voluminous lashes and bold eyeliner were staples of ’70s beauty. For precise application, choose a volumizing mascara and a smooth eyeliner.
- Blush: Peach or soft pink blushes help achieve that healthy, sun-kissed glow synonymous with the ’70s.
- Bronzer: A matte bronzer is essential for creating the warm, glowing complexion that was so popular during this era.
- Lipstick: Nude, peach or soft pink lipsticks are perfect for emulating the natural lip look of the ’70s. For a more disco-inspired vibe, opt for a shiny finish.
- Highlighter: A touch of highlighter on the cheekbones, browbone and cupid’s bow adds a modern twist to the ’70s glow.
Setting Your Makeup for Longevity
Okay, so you’ve spent all this time creating your groovy 70s look. The last thing you want is for it to melt off halfway through the day! Here’s how to make it last:
- Setting Powder: A light dusting of setting powder, especially in the T-zone, will help control shine and keep your foundation in place.
- Setting Spray: This is a game-changer. A few spritzes of setting spray will lock everything in and prevent your makeup from fading or creasing. Look for one that’s designed for your skin type (oily, dry, etc.).
- Blotting Papers: Keep these in your purse for touch-ups throughout the day. They’ll absorb excess oil without disturbing your makeup.
Don’t overdo it with the setting powder. Too much can make your skin look dry and cakey, which is definitely not the 70s vibe we’re going for. A light hand is key!

Key Techniques for Achieving 70s Makeup
If you want to recreate classic 1970s makeup looks with modern products, it’s all about mastering a few key techniques. It’s not just about the colors you use, but how you use them.
Applying Shimmering Eyeshadows
Shimmering eyeshadow was a staple of the 70s. Don’t be shy! Apply it generously across your upper lid, blending upwards towards your brow bone. The goal is to catch the light and create a radiant, almost ethereal effect. Think disco ball, but on your eyes.
Defining the Crease
Adding definition to your crease is super important. Use a darker shade than your lid color to add depth. Blend, blend, blend! You want a seamless transition, not harsh lines. This technique makes your eyes look bigger and more dramatic, which was totally the vibe back then.
Achieving a Sun-Kissed Glow
Bronzer is your best friend for that sun-kissed 70s glow. Blend it along your cheekbones, temples, and jawline. The goal is to look like you just spent a day at the beach, even if you’ve been stuck inside watching old movies. Don’t overdo it, though; you want a healthy glow, not an orange tan.
The 70s were all about expressing yourself, so don’t be afraid to experiment and find what works best for you. Makeup is supposed to be fun, so play around with different techniques and colors until you find a look that makes you feel like a total disco queen.
Celebrity Inspirations for 70s Makeup

The 70s were a time of major change and self-expression, and that definitely showed in the makeup trends. Looking to celebrities from that era is a great way to get inspired and nail that authentic 70s vibe. Let’s check out some iconic figures who rocked the decade’s best looks.
Farrah Fawcett’s Natural Look
Farrah Fawcett was the queen of the natural, sun-kissed look. Think glowing skin, soft blush, and effortless waves. To get her vibe, focus on a warm complexion and a healthy flush. Keep the eye makeup simple with a touch of mascara and a neutral eyeshadow. It’s all about that California girl glow!
Bianca Jagger’s Glamorous Style
Bianca Jagger brought the glamour. She was all about bold eyeliner and shimmering lids. If you’re going for a more dramatic 70s look, take inspiration from her. A sharp winged liner is key, paired with a shimmery eyeshadow in shades like gold or bronze. Don’t be afraid to go big with the lashes too. This look is perfect for a night out. You can find organic eyeshadow brands to achieve a chemical-free look.
Debbie Harry’s Punk Vibe
For something edgier, Debbie Harry is your go-to. She mixed punk rock with glam, creating a unique and unforgettable style. Think bold eyeshadow colors, like bright blues or purples, and a strong lip. Her look was all about breaking the rules and expressing yourself. It’s a fun way to add a bit of rebellion to your 70s makeup.
Step-by-Step Guide to 70s Makeup
Ready to get groovy? Let’s dive into how to create a killer vintage 70s makeup guide for retro-themed parties. It’s easier than you think, and super fun!
Preparing Your Skin
First things first: a good base is key. Start with a clean and moisturized face. This helps your makeup go on smoothly and last longer. Think of it like prepping a canvas before painting. You want a nice, even surface. Don’t skip this step!
Applying Foundation and Concealer
Next up, foundation and concealer. The 70s were all about a natural look, so go for a lightweight foundation. You don’t want anything too heavy or cakey. Just enough to even out your skin tone. Use concealer to hide any blemishes or dark circles. Blend, blend, blend! You want it to look seamless.
Finishing Touches for a Flawless Look
Okay, almost there! Now for the finishing touches. This is where you really bring the look together. Here’s a quick checklist:
- Eyes: A touch of shimmering eyeshadow and a bit of mascara.
- Cheeks: A soft blush for a healthy glow.
- Lips: Nude or soft pink lipstick. Maybe a little gloss for extra shine.
Don’t forget to set your makeup with a setting spray. This will help it last all day or night. And that’s it! You’re ready to rock that 70s look. Have fun and get your groove on! Remember to check out hippie makeup look for more inspiration.

The Influence of Music and Fashion on 70s Makeup
The 1970s were a wild time, and that definitely showed in the makeup trends. It wasn’t just about looking pretty; it was about expressing yourself, and music and fashion were huge drivers of that.
Iconic Figures of the Era
Think about the musicians and celebrities of the time. They weren’t just performers; they were style icons. David Bowie’s androgynous glam rock looks, Debbie Harry’s punk edge, and Donna Summer’s disco queen vibe all had a massive impact on what people considered beautiful. These weren’t just fleeting trends; they shaped an entire generation’s approach to makeup. It was all about individuality and breaking away from traditional norms.
Fashion Trends that Shaped Makeup
Fashion played a huge role, too. The shift from the structured styles of the ’60s to the more free-flowing, bohemian looks of the ’70s influenced makeup choices. Bell-bottoms, peasant blouses, and platform shoes all had a corresponding makeup style. For example, the natural, sun-kissed look went hand-in-hand with the earthy tones and relaxed silhouettes that were popular. And then you had the disco scene, which brought in all the glitter and shimmer you could imagine. It was a total reflection of what people were wearing.
Cultural Impact on Beauty Standards
The ’70s were a time of major social and cultural change, and that had a big impact on beauty standards. People were questioning traditional roles and embracing individuality. This meant that makeup became a tool for self-expression, rather than just a way to conform to a certain ideal. The rise of feminism also played a role, with women feeling more empowered to define their own beauty standards. It was a time of experimentation and breaking boundaries, and that’s what makes 70s makeup tutorial so iconic.
Final Thoughts on Your 70s Makeup Journey
So there you have it! You’re all set to rock that fabulous 70s makeup look. Remember, it’s all about having fun and expressing yourself. Don’t stress too much about getting everything perfect. The beauty of the 70s style is its boldness and creativity. Play around with colors, try out different techniques, and let your personality shine through. Whether you’re heading to a party or just feeling nostalgic, this look is sure to turn heads. Now go out there and channel your inner disco queen!

Frequently Asked Questions
What are the main features of 70s makeup?
The 70s makeup style is known for its bold colors, dramatic eyes, and a sun-kissed glow. It often includes bright eyeshadows, winged eyeliner, and vibrant blush.
How do I create a 70s smoky eye?
To create a 70s smoky eye, start with a medium eyeshadow on your lid, then add a darker shade in the crease and blend well. Finish with some eyeliner and mascara.
What colors should I use for 70s makeup?
For a true 70s look, use bright colors like electric blue, fiery orange, and vibrant pink for eyeshadow, blush, and lipstick.
What tools do I need for 70s makeup?
You’ll need a variety of makeup brushes, a good eyeshadow palette, mascara, eyeliner, and products for blush and lipstick.
How can I make my 70s makeup last longer?
To make your 70s makeup last, start with a good primer, use setting spray, and choose long-lasting products.
Who are some icons to look for inspiration in 70s makeup?
Icons like Farrah Fawcett, Bianca Jagger, and Debbie Harry are great inspirations for 70s makeup styles.





